To create Apple TV’s new branding, a team from the global agency TBWA\Media Arts Lab (MAL) gathered in a studio with a blacked-out stage, a giant glass version of the Apple TV logo, and a bevy of ...

Apple has updated its WWDC page with a new “Sleek peek” tagline that replaces the original “On the horizon” tagline. The graphic itself has also been updated to a glass-like Apple logo with colors ...

Apple teases WWDC25 with a glowing pastel logo and the tagline “Sleek peek,” hinting at a stylish new direction ahead of its June 9 keynote. Apple Apple just dropped one of its famous cryptic ...

Apple updated the logo and name for its Apple TV streaming service today, and it looks like Apple One might be next. On the revamped Apple TV website, there's a new, more colorful ‌Apple One‌ logo ...

Apple has added new provisions to multiple sections of its Developer Program License Agreement. Here’s what’s new.