Choosing a new signature scent can feel like a personal journey and the best perfumes for women really become a part of your identity. Whether you’re searching for something fresh and floral, warm and ...

I tapped fellow PureWow editors to share their favorite perfumes and offer reasons for why you (yes, you, dear reader) should get your own. Listen, we don't gatekeep here. From there, I did a deep ...

Grab your favourite perfumes and spend a little time googling the key notes (hint: if in doubt, check out fragrantica.com for beginner-friendly scent breakdowns). Are there any common occurrences? Got ...

The United States of America is the world’s largest importer of fragrances, with imports reaching an incredible $4.489 billion in 2023, according to the latest UN Comtrade DataBase. Considering that ...

I am the beauty and fashion commerce writer. Our curated list of the best luxury perfumes for women features iconic scents and noteworthy newcomers. While luxury perfumes can be pricey, they turn ...

If you're looking for an affordable yet high-quality fragrance, we have compiled a list of the best perfumes for women under ₦10,000. Finding the perfect fragrance doesn’t have to be expensive.

As previously pointed out in our article, “15 Best Everyday Colognes in 2024,” the worldwide perfume industry stood at $50.85 billion in 2022 and is projected to grow at a CAGR of 5.9% between 2023 ...